Developing and launching a product with Bestow
Bestow approaches every carrier engagement not as a vendor, but with a consultative approach, starting with a thorough discovery process to understand the specific problems a carrier is trying to solve. From there, the team moves quickly, with a pilot-first philosophy that gets working software into carriers' hands early and iterates based on real feedback. What might take other vendors years, Bestow delivers in weeks to months. And the work doesn't stop at launch.
Jeremy Bill: We approach things from a partnership mentality as opposed to just a vendor mentality. We can actually add value to the carrier beyond just the technology. They’re used to working with vendors that are just, you know, here’s the technology, it’s yours now. But that I think really sets us apart.
Sylvia Cento: The first phase in kicking off any partner initiative is really just going through the discovery process to get a better understanding of what problems our clients are trying to solve.
Melbourne O’Banion: Upfront there’s a lot of different work streams that are set up across underwriting and actuarial and product development and marketing and legal and compliance.
Sylvia Cento: And then we have our engineering team think through how to solve those requirement needs in a clean and seamless way so that we can be strategic about how we approach the solution.
Melbourne O’Banion: We have a very established cadence of showing them progress all the way through and doing oftentimes weekly demos.
Sylvia Cento: Our philosophy behind the pilot is that it’s important to get it in your hands as quickly as possible so that you can see the direction that we’re headed, make sure we get early feedback, so that we can then further iterate on improving it from there.
Matt Baxter: For many of these carriers when they’re looking to bring a new product to market they’re operating over the course of years to make that realization. And for us we’re operating over the course of weeks to months to do that for them.
Melbourne O’Banion: Once we’re launched, we have a partner success team that works very closely with the team leads on their side to analyze the performance of a product, gather feedback, quickly iterate and make improvements.
Sylvia Cento: Fortunately, we have a very scalable platform that allows us to do this quickly and easily.
Jeremy Bill: I think that’s one of the big advantages, is that we’re not building something that’s static. It’s not like we release it and it goes into perpetuity and it never gets touched again. We’re constantly gathering that feedback, because it’s not just about launching, it’s also about growing and being successful.
.svg)
